HP Program Fires Up; Fudan Entrepreneur Program Discussed Brand Management
活動起日:2017-01-25 
發佈日期:2017-01-25 
瀏覽數:126  2017-03-24 更新

The Growing Innovative Leaders Program, planned by NTU SEED For HP, finally reached its 4th module of Service Innovation. The Program is supervised by Dean Guo Ruei-Xiang and facilitated by NTU D-School Instructors. A 2-day workshop from 9 to 10 of December taught the skills of Design Thinking, which helps HP students to learn about innovation from the aspect of designed thinking model. Following up from 16 to 17 of December was a case study on developing Chinese brands, which was a collaborated study between School of Business, Fudan University and NTU SEED.