On January 17, 2024, a significant academic exchange event was jointly organized by the College of Management at National Taiwan University and a visiting professor from Korea University, aiming to explore the forefront of academic education and elucidate the role of Artificial Intelligence (AI) in teaching and business, with the further aim of advancing the relationship between the two institutions.

Established in 1905, Korea University Business School (KUBS) ranks among the top in global university rankings and holds accreditations from AACSB and EQUIS. Renowned for introducing various business courses for the first time in Korea, including the MBA program in 1963 and the School of Business Administration in 1955, it focuses on sustainable research, global experiences, and innovative education.

The opening session featured presentations by Professor Shing-Yang Hu, Dean of the College of Management at National Taiwan University, and Professor Sang Yong KIM, Dean of Korea University Business School, highlighting the historical milestones and future goals of their respective institutions. Korea University Business School is known for its pioneering role in leading comprehensive business initiatives and is committed to nurturing leaders with a global perspective. The College of Management at National Taiwan University emphasizes its rich academic domains and commitment to experiential learning, aiming to shape students into influential global leaders.

The event also included two captivating lectures by distinguished professors. Professor Ling-Chieh Kung from National Taiwan University focused primarily on the application of AI in education, delving into its impact on various aspects of education including curriculum design, teaching methods, and student assessment. He emphasized how AI and technology are changing the teaching and learning methods of business schools and discussed the adaptability of AI to develop innovative educational models, preparing students to thrive in an ever-changing business environment.

Professor Jae-Min Lee from Korea University provided a critical analysis of the practical applications of general AI in his lecture, comparing the advantages and limitations of AI developed by different companies in real-world scenarios. Through case studies and practical examples, Professor Lee vividly demonstrated how AI is reshaping businesses, particularly in the music industry's transition from physical sales to streaming services. He discussed the economic implications of these transformations and delved into the controversies and challenges facing the industry.

Following the lectures, time was allocated for group discussions organized by departments and at the college level to facilitate interdisciplinary academic exchanges.

 

It was a great honor to engage in in-depth discussions with professors from Korea University. It is hoped that this academic exchange activity will pave the way for future cooperation and development between the two institutions, while also providing mutual inspiration for the field of management education. We look forward to the future collaboration of both institutions in shaping a bright future for management education.