國立臺灣大學
國際企業學系暨研究所
International Business , National Taiwan University
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Detailed Information
Bryan Jean
Ph.D. Manchester Business School
Office : Building II, College of Management 511
Tel : 3366-7212
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E-mail : bryanjean@ntu.edu.tw
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• Associate Dean of International Affairs & Director of GMBA Program, Management School, National Taiwan University
• Director of Creativity & Entrepreneurship Program, National Taiwan University
• Distinguished Professor, Department of International Business, National Taiwan University
Research Field
• International Business
• International Marketing
• Digital internationalization and platform strategy on global markets
Research Field Summary
Bryan Jean is Distinguished Professor of International Business at the Department of International Business, National Taiwan University. His research interests focuses on the intersection between international business and international marketing strategies. Specifically, his research looks into how disruptive technology such as AI, digital platform, Industry 4.0 etc shape firms' international business and international marketing strategies such as market entry, entrepreneurship growth and global supply chains. He has published widely in major international business and international marketing journals such as Journal of International Business Studies, Journal of World Business, Journal of Management Studies, Journal of International Management, Management International Review, International Business Review, International Marketing Review and Journal of International Marketing. He currently served as Associate Editor for International Marketing Review and on the editor board for many major international journals. His research has won many research awards including National Science Council Distinguished Researcher Award, National Science Council Distinguished Young Researcher Award, and many best papers award in international conferences and international journals.
Education
• Manchester Business School
Courses
• Artificial Intelligence and Business Application
• Global Brand Management
• Global Marketing Management
• Global Platform Strategy
• International Business Management
• International Business Strategy
Honors
2022- Distinguished Professor National Taiwan University
2022 Distinguished Researcher Award National Science Council
2024, 2021 World’s Top 2% Scientists 2024, 2021
2021 Excellence Researcher Award National Chengchi University
2018 Teaching Excellence Award National Chengchi University
2010-2020 Distinguished Researcher Award National ChengChi University
2018 Ranked 1st in Taiwan and 8th in Asia in terms of research productivity and influence in the field of Marketing by Asia Marketing Journal,
2015 Excellence Research Project Award National Science Council
2010 Distinguished Young Researcher Award National Science Council
Experience
2024- President of Taiwanese Academy of Management
2024- Associate Dean of International Affairs and Director of GMB
2023 - Director of Entrepreneurship & Creativity Program National Taiwan University
2023- Associate Editor: International Marketing Review (SSCI)
2009-2021 Distinguished Professor National Chengchi University
2019, 2024 Certificate on Program on Case Method and Participant-Centered Learning Harvard Business School
2016 Certificate Symposium for Entrepreneurship Educators Babson College
2014-2015 Visiting Scholar Georgia State University
2009 Visiting Scholar Michigan State University
Conference Paper
No Data Available
Journal Paper
  1. Jean, Ruey Jer Bryan, Kim, Daekwan, & Cadogan, John W. 2024. Antecedents and performance outcomes of exporters’ use of internet B2B platforms. International Marketing Review, 41(5): 1016-1043. (SSCI)
  2. Giovanna Magnani, Francesca Sanguineti, S. Tamer Cavusgil, Matt, Matevz Raskovic, & Ruey-Jer “Bryan” Jean, (2024) “Developing resilience: Multinational enterprise business model transformation to mitigate major disruptions”. Journal of Business Research, 175: 114549. (SSCI)
  3. Jean Ruey-Jer “ Bryan”, Daekwan Kim, Rudolf R. SInkovics, & Erin Cavusgil, (2024) “The effect of business model innovation on SMEs’ international performance: The contingent roles of foreign institutional voids and entrepreneurial orientation”, Journal of Business Research, 175: 114449. (SSCI)
  4. Meyer, Klaus E., Jiatao Li, Keith D. Brouthers, and Ruey-Jer ‘‘Bryan’’ Jean (2023), "International business in the digital age: Global strategies in a world of national institutions," Journal of International Business Studies, 54 (4), 577-98. (SSCI, UTD24, FT50)
  5. Kim, Daekwan, Geon-Cheol Shin, Ruey-Jer “Bryan” Jean, S. Tamer Cavusgil, and Charles Chen (2023), "Degree of involvement in supply chain system development and relational performance: A potential dark side in supply chain relationships," Journal of Business Research, 154, 113278. (SSCI)
  6. Jeong, Insik, Ruey-Jer “Bryan” Jean, Daekwan Kim and Saeed Samiee, (2022), “Managing disruptive external forces in international marketing”, International Marketing Review, accepted and forthcoming. (SSCI)
  7. Jean, Ruey Jer ”Bryan” and Daekwan Kim (2021) “Signaling strategies of exporters on Internet Business to Business Platforms” , Journal of Management Studies, 58(7): 1869-1898 (SSCI, FT50)
  8. Jean, Ruey-Jer “Bryan”, Daekwan Kim, Kevin Zheng Zhou, and S. Tamer Cavusgil (2021), "E-Platform Use and Exporting in the context of Alibaba: a Signaling Theory Perspective, "Journal of International Business Studies, 52(8): 1501-1528. (SSCI, UTD24, FT50)
  9. Jean, Ruey Jer ”Bryan”, Daekwan Kim, and Kyuyeong Choi (2021), "Pattern of Information Technology Use and Relationship Learning in International Customer-Supplier Relationships," International Business Review, 30(4): 101815. (SSCI)
  10. Jean, Ruey-Jer “Bryan”, Daekwan Kim, Geon-Cheol Shin, and Tomas Hult (2021), "Enhancing Performance in Emerging-Market-Supplier/Mne-Buyer Relationships: An Examination of the Interplay between Virtual and Relational Governance," Industrial Marketing Management, 93, 101-114. (SSCI)
  11. Jean, Ruey-Jer “Bryan”, Daekwan Kim, Yung-Chih Lien, and Sangbum Ro (2020), "The Moderating Effect of Virtual Integration on Intergenerational Governance and Relationship Performance in International Customer–Supplier Relationships," International Marketing Review, 37 (3), 579-592. (SSCI)
  12. Jean, Ruey-Jer “Bryan”, Daekwan Kim, and Erin Cavusgil (2020), "Antecedents and Outcomes of Digital Platform Risk for International New Ventures’ Internationalization," Journal of World Business, 55 (1), 101021. (SSCI)
  13. Jean, Ruey-Jer “Bryan” and Daekwan Kim (2020), "Internet and SMEs' Internationalization: The Role of Platform and Website," Journal of International Management, 26 (1), 100690. (SSCI)
  14. Kim, Daekwan, Kyuyeong Choi, Ruey-Jer “Bryan” Jean, and John Cadogan (2020), "Ethno-National Ties and International Business Opportunity Exploitation: The Role of Environmental Factors," International Business Review, 29 (4), 101526. (SSCI)
  15. Jean, Ruey-Jer “Bryan” and Daekwan Kim (2020), "International Marketing Strategies in the Age of Digitalization: Past Accomplishment, Current Status and Future Research Direction," International Marketing Review, 37 (3), 1-10. (SSCI)
  16. Wang, Zhiqiang, Ruey-Jer “Bryan” Jean and Xiande Zhao (2019), "The Direct and Indirect Impact of Relational Ties on Innovation Performance: An Empirical Study in China," IEEE Transactions on Engineering Management, 67 (2), 295-308. (SSCI)
  17. Jean, Ruey-Jer “Bryan” and Danchi Tan (2019), "The Effect of Institutional Capabilities on E-Business Firms’ International Performance," Management International Review, 59 (4), 593-616. (SSCI)
  18. Choi, Kyuyeong, Ruey-Jer “Bryan” Jean, and Daekwan Kim (2019), "The Impacts of Organizational Learning Capacities on Relationship-Specific Innovations: Evidence from the Global Buyer–Supplier Relationship," International Marketing Review, 36 (6), 1042-1066. (SSCI)
  19. Jean, Ruey-Jer ‘Bryan’, Rudolf R. Sinkovics, and Stefan Zagelmeyer (2018), "Antecedents and Innovation Performance Implications of MNC Political Ties in the Chinese Automotive Supply Chain," Management International Review, 58 (6), 995-1026. (SSCI)
  20. Kim, Daekwan, Ruey-Jer “Bryan” Jean, and Rudolf R. Sinkovics (2018), "Drivers of Virtual Interfirm Integration and Its Impact on Performance in International Customer–Supplier Relationships," Management International Review, 58 (3), 495-522. (SSCI)
  21. Jean, Ruey-Jer “Bryan”, Daekwan Kim, Jyh-She Chiou, and Roger Calantone (2018), "Strategic Orientations, Joint Learning, and Innovation Generation in International Customer-Supplier Relationships," International Business Review, 27 (4), 838-851. (SSCI)
  22. Oliveira, João S., Nahid Yazdani, John W. Cadogan, Ian R. Hodgkinson, Eleni Tsougkou, Ruey-Jer “Bryan” Jean, Vicky M. Story, and Nathaniel Boso (2018), "The Empirical Link between Export Entry Mode Diversity and Export Performance: A Contingency- and Institutional-Based Examination," Journal of Business Research, 88, 505-512. (SSCI)
  23. Deng, Ziliang, Ruey-Jer “Bryan” Jean, and Rudolf R. Sinkovics (2018), "Rapid Expansion of International New Ventures across Institutional Distance," Journal of International Business Studies, 49 (8), 1010-1032. (SSCI, UTD24, FT50)
  24. Deng, Ziliang, Ruey-Jer “Bryan” Jean, & Rudolf R Sinkovics,(2017), “Polarizing effects of early exporting on exit”, Management International Review, 57(2): 243-275. (SSCI)
  25. Jean Ruey Jer "Bryan";Daekwan Kim and Daniel C. Bello, (2017), "Relationship-based product innovations: Evidence from the global supply chain", Journal of Business Research, Vol.80, No.Winter, pp.127-140. (SSCI)
  26. Jean, Ruey-Jer “Bryan”, Rudolf R. Sinkovics, and Daekwan Kim (2017), "Antecedents and Outcomes of Supplier Innovativeness in International Customer–Supplier Relationships: The Role of Knowledge Distance," Management International Review, 57(1),121-151. (SSCI)
  27. Jean Ruey-Jer "Bryan" , Ziliang Deng, Xiaohui Liu, and Daekwan Kim (2016), "Assessing endogeneity issues in international marketing research", International Marketing Review, 33 (3), 483-512. (SSCI)
  28. Jean Ruey-Jer "Bryan", Zhiqiang Wang, Xiande Zhao and Rudolf Sinkovics (2016), "Drivers and customer satisfaction outcome of CSR in supply chains in different institutional contexts, a comparison between China and Taiwan", International Marketing Review, 33 (4), 514-529. (SSCI)
  29. 陳厚銘;連勇智;許嘉文;林玟廷;簡睿哲, (2016), '國際企業研究發展的新方向和新興議題, ' 管理學報, Vol.33, No.1, pp.35-60.
  30. Jean Ruey-Jer "Bryan", Jyh-Shen Chiou and Rudolf R. Sinkovics (2016), "Interpartner learning, dependence asymmetry and radical innovation in customer-supplier relationships", Journal of Business & Industrial Marketing , 31 (6), 732-742. (SSCI)
  31. Pao-Lien Chen, Danchi Tan and Ruey-Jer "Bryan"Jean (2016), "Foreign knowledge acquisition through inter-firm collaboration and recruitment: implications for domestic growth of emerging market firms”, International Business Review, 25 (1, Part A), 221-232. (SSCI)
  32. Jean Ruey-Jer "Bryan", Rudolf R. Sinkovics, Daekwan Kim and Yong Kyu Lew (2015), "Drivers and performance implications of international key account management capability", International Business Review, 24 (4), 543-555. (SSCI)
  33. Xiaohui Liu, Ziliang Deng, Ruey-Jer "Bryan" Jean and Daekwan Kim (2015), "Hierarchical Linear Modeling in International Marketing Research: A Review with an Application on Innovation and Export in China", Frontier of Business Research in China, 9 (2), 135-160.
  34. Jean Ruey-Jer "Bryan", Rudolf R. Sinkovics, and Daekwan Kim (2014), "The impact of technological, organizational and environmental characteristics on electronic collaboration and relationship performance in international customer-supplier relationships", Information & Management, 51(7), 854–864. (SSCI)
  35. Jean Ruey-Jer "Bryan" (2014), "What makes export manufacturers pursue functional upgrading in an emerging market? a study of Chinese technology new ventures", International Business Review, 23 (4), 741-749. (SSCI)
  36. Jean Ruey-Jer "Bryan", Rudolf R. Sinkovics and Thoams Hiebaum (2014), " The effects of supplier involvement and knowledge protection on product innovation in customer-supplier relationships: a study of global automotive suppliers in China", Journal of Product Innovation Management, 31(1), 98-113 (SSCI)
  37. Pezderka, Noemi, Rudolf R., Sinkovics, and Ruey-Jer "Bryan"Jean (2013), "The Internet as an alternative path to internationalization?", International Marketing Review (SSCI), 30 (2), 130-155.
  38. Jean Ruey-Jer "Bryan", Daekwan Kim and Rudolf R. Sinkovics (2012), "Drivers and performance outcomes of supplier innovation generation in customer-supplier relationships: the role of power-dependence", Decision Sciences (SSCI), 43(6), 1003-1038.
  39. Deng Ziliang , Ruey-Jer "Bryan" Jean and Rudolf R Sinkovics (2012), "Determinants of international innovation performance in Chinese manufacturing firms: An integrated perspective," Asian Business & Management (SSCI), 11 (1), 31-55.
  40. Jean, Ruey-Jer "Bryan", Danchi Tan, and Rudolf R. Sinkovics (2011), "Ethnic ties, location choice, and firm performance in foreign direct investment: A study of Taiwanese business groups FDI in China," International Business Review (SSCI), 20 (6), 627-635.
  41. Sinlovics, Rudolf R., Ruey-Jer "Bryan" Jean, Anthony S. Roath, and S. Tamer Cavusgil (2011), "Does IT integration really enhance supplier responsiveness in global supply chains?," Management International Review (SSCI), 51 (2), 193-212.
  42. Sinkovics, Rudolf R., Ruey-Jer "Bryan" Jean, and Noemi Pezderka (2010), "Cross-Border Relationships and Performance: Revisiting a Complex Linkage -- a Commentary Essay," Journal of Business Research, 63 (12), 1368-1371.(SSCI)
  43. Jean Ruey-Jer "Bryan", Rudolf R. Sinkovics, and S. Tamer Cavusgil (2010) "Enhancing international customer-supplier relationships through IT resources: a study of Taiwanese electronics suppliers", Journal of International Business Studies, 41(7), 1218-1239 (SSCI, UTD24, FT50)
  44. Jean Ruey-Jer "Bryan" and Rudolf R. Sinkovics (2010) "Relationship learning and performance enhancement via advanced information technology: The case of Taiwanese dragon electronics firms", International Marketing Review, 27(2), 200-222. (SSCI).
  45. Jean Ruey-Jer "Bryan", Rudolf R. Sinkovics, and Daekwan Kim (2010) "Drivers and Performance Outcomes of Relationship Learning for Suppliers in Cross-border Customer-Supplier Relationships: The Role of Communication Culture", Journal of International Marketing, 18(1), 63-85. American Marketing Association, (SSCI).
  46. Jean Ruey-Jer "Bryan", Chia-Ling ‘Eunice’ Liu and Claudia Klausegger (2009), “ A review and enhancement of qualitative research on Asian-pacific emerging markets in international business: the case of using interview-based qualitative research in Taiwan “, der Markt ,48,1-2, 21-28.
  47. Jean Ruey-Jer "Bryan", Rudolf R. Sinkovics, and Daekwan Kim (2008), "Information technology and organizational performance within international Business to Business relationships – a review and an integrated conceptual framework," International Marketing Review. 25(5), 563-583.（SSCI）
  48. Jean Ruey-Jer "Bryan" (2007), " The ambiguous relationship of ICT and organizational performance: a literature review,” Critical Perspectives on International Business, 3 (4), 306-321.
Book
  1. 國際行銷學 華泰書局代理
  2. Jean, Ruey-Jer "Bryan", Jyh-Shen Chiou and Shaoming Zou Eds. (2013), International Marketing in Fast Changing Environment, UK: Emerald Press. ISBN: 978-1-78190-896-9
Book Paper
  1. Jean, Ruey-Jer "Bryan" (2013), "An Explorative Study on the Impact of IT Capabilities on International Key Account Management Capabilities and Firm Performance in International Customer-Supplier Relationships" in Advances in International Marketing Vol. 24, UK: Emerald Press. Vol 24, pp.25-41
  2. Pezderka, Noemi, Rudolf R., Sinkovics, and Ruey-Jer "Bryan" Jean. (2012). Do born-global SMEs reap more benefits from ICT use than other internationalising small firms? in Mika Gabrielsson & V.H. Manek Kirpalani (Eds.), Handbook of research on born globals: USA: Edward Elgar Publishing.185-212.
  3. Jean, Ruey-Jer "Bryan" and Rudolf R. Sinkovics (2010), "The Role of Virtual Integration, Commitment, and Knowledge-Sharing in Improving International Supplier Responsiveness," in Resources, Efficiency and Globalization, Pavlos Dimitratos and Marian V. Jones, Eds. Vol. 17 Houndmills, Basingstoke. U.K.: Palgrave MacMillan 27-43 .
Technical Report
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