Innovation Management from an Asian Perspective (3 Credits)

This course focuses on recent trends in three key areas – exploring human value, formulating business strategy, and developing technology platforms for innovation. Learning is facilitated through lectures, case studies, group exercises, guest speeches, company visits, and a group project.
 

In this course, you will learn some useful principles of economics and apply them to discuss various issues regarding creative management and innovation in the entertainment industry. This course will also showcase some of the most noticeable entertainment companies in Taiwan and their projects, including STR Network’s live comedy and YouTubers, Greener Grass Production’s film & TV series, and Pili International Media’s traditional glove puppetry.

Course Syllabus

Students will take a total of 4 credits during the summer program with an academic transcript once successfully finish the program.
1 NTU credit is equivalent to 2 ECTS (For Reference Only)