Business Administration: Undergraduate Curriculum
(For students admitted in Fall 2023 and after)
Language of instruction:Chinese Program
1. General Courses (Chinese and Foreign language) + Liberal Education: 24 credits
2. Online English Program (1) & (2) : 0 credit
3. Service Learning (a) & (b) : 0 credit
4. Physical Education : Physical Fitness (1 credit) + Physical activity and exercise (3 credits) = 4 credits total
5. Major Requirements: 54 credits + 9 credits (from the same module)
6. Electives: 45 credits : Department electives (3 credits) + General electives (42 credits)
Major Requirements:
Freshman |
|
|
Sophomore |
|
Course Title |
credits |
|
Course Title |
credits |
Calculus (1) |
6 |
|
Statistics (Ⅰ)(1),(2) |
6 |
Calculus (2) |
|
Commercial Law |
3 |
|
Calculus (3) |
|
Outline of Civil Code |
3 |
|
Calculus(4 Applications in Economics and Management) |
|
Management Science Model |
3 |
|
Business Management |
3 |
|
Operations Management |
3 |
Principle of Microeconomics |
3 |
|
Organizational Behavior |
3 |
Principle of Macroeconomics |
3 |
|
Accounting for Managerial Decisions |
3 |
Accounting Principles (1),(2) |
6 |
|
|
|
|
|
|
|
|
Junior |
|
|
Senior |
|
Course Title |
credits |
|
Course Title |
credits |
Marketing Management |
3 |
|
Strategic Management |
3 |
Financial Management |
3 |
|
|
|
The foreign language requirement is not limited to English, but students should take the same language in semester 1 & 2.
For the General Requirements, the course names should be the same in one year, such as Statistics (1) & Statistics (2).
"Calculus (1)", "Calculus (2)", "Calculus(3)" and "Calculus 4 (Applications in Economics and Management)" pass three courses as compulsory credits (6 credits).If you have extra credits, it can be electives.
For Liberal Education requirements, please see: https://cge.ntu.edu.tw/en/News_Toggle_n_63606_sms_63340.html
For exemption from Online English Program (1 & 2), please see: http://investea.aca.ntu.edu.tw/secen-waive/OpenTime.asp
Physical Education credits do not count toward the minimum graduation requirement credits.
Students are advised to start taking module courses in junior year.
If students want to take “Capstone Project in Management “ which is listed under Department of Business Administration, taking it twice is the maximum. And the 3 credits could be count repeatedly to 6 credits as the graduation requirement credits.
For other requirements or questions on the curriculum, please contact the Department of Business Administration.
Language of instruction:Chinese Program
1. General Courses (Chinese and Foreign language) + Liberal Education: 24 credits
2. Online English Program (1) & (2) : 0 credit
3. Service Learning (a) & (b) : 0 credit
4. Physical Education : Physical Fitness (1 credit) + Physical activity and exercise (3 credits) = 4 credits total5.
5. Major Requirements: 62 credits + 9 credits (from the same module)
6. Electives: 37 credits
Major Requirements:
Freshman |
|
|
Sophomore |
|
Course Title |
credits |
|
Course Title |
credits |
Calculus (1) |
8 |
|
Statistics (Ⅰ)(1),(2) |
6 |
Calculus (2) |
|
Linear Algebra |
3 |
|
Calculus (3) |
|
Outline of Civil Code |
3 |
|
Calculus(4 Applications in Economics and Management) |
|
Management Science Model |
3 |
|
Business Management |
3 |
|
Operations Management |
3 |
Principle of Microeconomics |
3 |
|
Organizational Behavior |
3 |
Principle of Macroeconomics |
3 |
|
Accounting for Managerial Decisions |
3 |
Accounting Principles (1),(2) |
6 |
|
Database Management |
3 |
Programming Design |
3 |
|
|
|
|
|
|
|
|
Junior |
|
|
Senior |
|
Course Title |
credits |
|
Course Title |
credits |
Marketing Management |
3 |
|
Strategic Management |
3 |
Financial Management |
3 |
|
|
|
The foreign language requirement is not limited to English, but students should take the same language in semester 1 & 2.
For the General Requirements, the course names should be the same in one year, such as Statistics (1) & Statistics (2).
For Liberal Education requirements, please see:https://cge.ntu.edu.tw/en/News_Toggle_n_63606_sms_63340.html
For exemption from Online English Program (1 & 2), please see: http://investea.aca.ntu.edu.tw/secen-waive/OpenTime.asp
Physical Education credits do not count toward the minimum graduation requirement credits.
Students are advised to start taking module courses in junior year.
If students want to take “Capstone Project in Management “ which is listed under Department of Business Administration, taking it twice is the maximum. And the 3 credits could be count repeatedly to 6 credits as the graduation requirement credits.
For other requirements or questions on the curriculum, please contact the Department of Business Administration.
(For students admitted in Fall 2023 and after)
1. Students are advised to take module courses starting the 3rd year. Students must complete three courses in the module to receive a certification, and multiple module certifications can be granted.
2. Students must apply for the module certification during the first two month of the graduating semester. Module certification must be picked up during the graduating semester.
3. A course can only be counted towards one module, and required courses cannot be counted as module electives. Courses counted toward breadth, minor, double module, and academic programs cannot be counted toward module requirements.
4. Other than individually approved courses, all courses counted toward the module requirement must be listed under the department of business administration.
5. Module Courses (3 credits each)
Marketing Management Module |
Promotion Strategies Digital Marketing Consumer Behavior Brand and channel management Marketing Analytics Pricing & Competitive Strategies New Product Development and Marketing Consumer Psychology and Product Judgment Digital Technology and Customer Management Marketing Research |
Operations and Decision Management Module |
Logistics Management Optimization Methods Supply Chain Management Marketing Analytics Statistical Learning and Deep Learning Programming for Business Computing or Programming Design Financial Technology and Innovation Statistical Data Analysis for Business and Management Green Supply Chain Management |
Human Resources and Organization Management Module |
Total Reward Management Psychology Work Cross-cultural Management Human Resources Management Nonprofit Organization Management Organizational Change and Innovation Leading Teams and Organizations Organizational Design and Development Judgment and Managerial Decision Making |
Technology and Innovation Management Module |
Management of Science and Technology Project Management Analysis of Industry & Competition Science and Technology Law Global Innovation Management Innovation Management and Entrepreneurship Hi-tech Industry and Strategy Analysis Business Model Innovation and Competition Strategy Creativity and Value Innovation |