"Alumni Members’ Lifetime Learning Lecture Series"

"Growth and Innovative Operation Patterns for Enterprise in Greater China Market" Case Study No. 4

"Low-cost Carrier"

Dear members:

As a continuing effort to enhance members’ lifetime learning experience, NTU EMBA’s Alumni Association, in association with NTU College of Management, has organized the Alumni Members’ Lifetime Learning Lecture Series, starting with the case study of “Growth and Innovative Operation Patterns for Enterprise in Greater China Market”. Cases of Chinese-run enterprise operating in Greater China area are carefully screened and presented for you to have deeper insight on the new business models adapted by Chinese-run enterprises and better understanding about competition, challenge, and opportunity in different lines of trades. These cases of Chinese-run enterprises will bring you brand new visions on strategic values.

For 4 consecutive months since October last year we have had organized one case study lecture every month hosted by Professor Tang Ming-zhe, Professor Xie Ming-hui, Professor Guo Rui-xiang, and Professor Huang Chong-xing, and the schedule is provided in below:

※ Lecture No. 1: Oct. 15; Professor Tang Ming-zhe on “Xiaomi Hurricane – Enterprise Competition Strategy”. (Ended; click here for digest. NTU EMBA Alumni Website)

※ Lecture No. 2: Nov. 26; by Professor Xie Ming-hui on “Ctrip: Transformation of Distribution Channel”. (Ended; click here for digest. NTU EMBA Alumni Website)

※ Lecture No. 3: Dec. 8; Professor Guo Rui-xiang on “Taobao”. (Ended; click here for digest. NTU EMBA Alumni Website)

※ Lecture No. 4: Jan 14; Professor Huang Chong-xing on “Low-cost Carrier”. (Open for signing up.)

Lecture No. 4 is now open for signing up:

Subject: Low-cost Carrier

Keynote speaker: Professor Huang Chong-xing (former CEO, NTU EMBA)

Time: 2015/1/14 (Wed.) Case reading 14:00 – 15:00; lecture 15:00 – 17:30

Venue: Kuan Te Lecture Hall, 2F, Building 1 College of Management, NTU (No. 50, Ln 144, Sect. 4, Keelung Rd, Taipei City)

Fee: NT$1,000 for members; NT$2,000 for non-members (including lecturer’s compensation, venue rental, hand-outs, and refreshment). (Due to limited vacancy, valid reservation for this lecture requires fund remittance. The Alumni’s Association will sponsor NT$1,000 per member who remains present throughout the entire lecture as to encourage members to return to campus for replenish knowledge. 

Each lecture requires separate reservation, and this reservation shall be applicable to “Low-cost Carrier” scheduled on Jan. 14. Due to limited vacancy (max. 60 PAX), please make your reservation early while vacancy lasts. 

Reservation: Visit this link: http://goo.gl/forms/5yKAS6og1H

(Reservation subject to fund transfer. Overbooked reservations will be fully refunded. Those who are absent from their successfully reserved lectures will automatically have their fees already paid donated, and we appreciate that wholeheartedly. )

Lecture fee payment is to be made to

Bank: Hua-nan Commercial Bank; NTU Branch (008)

Account: NTU EMBA Alumni Foundation

A/N: 154-10-000-514-3

The organizer(s) retains the rights to partially change the lecture and schedule. Notice of change in advance will be given, if any.

【Organizer】NTU EMBA Alumni Club/Alumni Foundation

【Co-organizers】NTU EMBA Office and NTU SEED Office

【Special Thanks to】NTU College of Management

TEL: 02-23695187